Welcome to SF County
The hip and bustling lifestyle in the iconic bay window city.
San Francisco, locally known as SF County, is a bustling, hip region filled with iconic landmarks, independently owned businesses, and trendsetting residents. It is the cultural, commercial, and financial center of Northern California.
The city proper is the fourth most populous in California and the 17th in the United States. Located at the northern end of the San Francisco Peninsula, the county encompasses significant Pacific Ocean and San Francisco Bay stretches. There are also several beautiful islands just off the coast.
San Francisco is known for its eclectic architectural mix of modern and Victorian landmarks and outstanding bay windows. The bay windows are seen in the iconic Victorian row houses in the Haight-Ashbury neighborhood and other historic homes throughout the city. San Francisco is a complete universe, with each neighborhood exuding its own personality. Communities span from the grassy hills of the Presidio to the historic Mission District to the bustling harbors along the Embarcadero.
What to Love
- The ease of walking and biking
- The charming, colorful historical and modern homes
- Lively streets and artsy markets
- Lots of nature and breathtaking views
San Francisco has a dense urban vibe. Locals enjoy a busy lifestyle popular with millennials and young professionals. San Francisco has a lot to offer its residents, from charming historic buildings to nearby nature adventures.
Owning a car is optional for most SF residents. Locals prefer to walk, bike, or use local transit. Muni, the region's Municipal Transportation Agency, operates streetcars, buses, and the famous cable cars that traverse the hilly streets. Those traveling to and from nearby areas such as Richmond, Oakland, and Daly City can take the Bay Area Rapid Transit, BART.
Dining, Entertainment & Shopping
The bay window city has a thriving dining, shopping, and entertainment scene. It is one of the cities with Michelin-star restaurants. Relax at the Waterbar Restaurant patio enjoying world-class seafood and fantastic views of the Bay Bridge. Get some acclaimed prime rib and martinis at the House of Prime Ribs or delectable American cuisine at MoMo's.
Visit San Francisco's teeming commercial hub, Union Square, home to major hotels and department stores. You will find numerous upscale restaurants, boutiques, and galleries in the spaces between the larger buildings.
Things to Do
The city of San Francisco offers endless recreational opportunities for everyone from the outdoor enthusiast to history explorers. The town hosts the Outside Lands, a three-day festival celebrating music, art, wine, food, beer, and everything locals love about the Bay Area.